Project Assembly

Content Creation

What We Did

Came in, built out the visual content, project walkthroughs, site documentation, finished builds shot the way they deserve. Gave Project Assembly a content library that matches the quality of their work. Now when someone lands on their page, they see what Adam's team actually does, not just a logo and a phone number.

The Challenge

The builds were there. The digital presence wasn't. No content strategy, no visual system to showcase the craftsmanship. In construction, if people can't see your work, you don't exist.

The Client

Project Assembly, Toronto-based construction management led by Adam Rothschild. 20+ years in the game, 5,000+ homes built. Custom builds, renovations, the kind of work that speaks for itself. But the brand online wasn't saying much.